Where Artists, Creators & Brands Meet Their Match

The Connector

A woman standing in front of a black background with large white text that says 'ABOUT ME.' She has brown hair with bangs and is wearing a black graphic t-shirt, orange pants, and a matching orange vest. She has tattoos on her left arm and is wearing a Gucci belt. Her name, 'Maria Boyd,' is written in white cursive text across the lower part of the image.

I grew up in Denver, where the music scene is anything but small. I was at every show, started working for bands, and eventually went on tour with them.

From there, I worked my way through the industry the not-so-linear way. Soon after I moved to LA, I started at Sumerian Records, a small but mighty team with everyone wearing multiple hats. From there I spent years in live music and nightlife, eventually stepping into an Operations Manager role at Breaking Sound as they scaled to an international market. I went on to work at Warner Records, consulted on social strategy for Roberta Flack and The Isley Brothers, cast talent for Positive Grid campaigns, and built the influencer and A&R program at Ultimate Ears Pro from the ground up. Along the way I was also inside TikTok at the exact moment it took over the world.

It’s been an eventful and incredible 5+ years!

What I do now is the sum of it all. I connect people and places, build rosters, develop strategy, and find the creative angle that makes a campaign feel more connected to its audience. I've always been drawn to experiential thinking and I'm always striving to find the most creative way to get the job done.

Excited to work with you!

CURRENT & PREVIOUS CLIENTS

Ultimate Ears Pro

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Positive Grid

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Roberta Flack

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The Isley Brothers

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Ron Isley's Liquid Gold

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Candidly Social (Agency)

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Ultimate Ears Pro * Positive Grid * Roberta Flack * The Isley Brothers * Ron Isley's Liquid Gold * Candidly Social (Agency) *

Artist and Influencer Partnerships

Content Ideation and Activations

Influencer Marketing Management

PR & Gifting Strategy

Content Strategy

Experiential Marketing Strategy

Contact Us

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